Privacy Policy

1. Introduction

Purely is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal and financial information when you use our financial aggregation service.

2. Information We Collect

We collect the following types of information:

• Account Information: Email address, password (encrypted), and account preferences
• Financial Data: Transaction data, account balances, and other financial information from connected accounts and imported CSV files
• Usage Data: Information about how you interact with our service, including pages visited and features used
• Technical Data: IP address, browser type, device information, and cookies
• Open Banking Data: When you connect accounts via Open Banking APIs, we receive financial data as authorized by you

3. How We Use Your Information

We use your information to provide, maintain, and improve our service, including aggregating your financial data, displaying transactions and balances, processing your requests, and ensuring the security of your account.

4. Data Storage and Security

We implement industry-standard security measures to protect your data, including encryption, secure authentication, and regular security audits. Your financial data is stored securely and is only accessible to you through your authenticated account.

5. Open Banking and Third-Party Integrations

When you connect accounts via Open Banking APIs, your connection is secured through OAuth protocols. We only access the financial data you explicitly authorize. We do not store your banking credentials; authentication is handled by the respective financial institutions.

6. Data Sharing and Disclosure

We do not sell, trade, or rent your personal or financial information to third parties. We may share data only with your explicit consent, to comply with legal obligations, or to protect our rights and the security of our service.

7. Your Rights

You have the right to access, update, or delete your personal information. You can disconnect financial accounts at any time, and you may request deletion of your account and associated data by contacting us.

8. Cookies and Tracking

We use cookies and similar technologies to maintain your session, remember your preferences, and improve your experience. You can control cookie settings through your browser preferences.